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May 24, 2013

Macy's Fall 2013 Preview


Macy's holds a special place in my heart. It's where I met the "real" Santa...well more like cried in his lap and proceeded to tell him I wanted a puppy for Christmas. I never did get that puppy. As a kid, my mom would drag me around from section to section, touching and picking up everything for me to try on. I hated shopping then. Throughout the years I spent a lot of time shopping there for myself, special occasions, and the holidays. Lots of last minute gift purchases were made there on Christmas Eve. So when Macy's asked me to preview the Fall 2013 collection I couldn't help but feel a little bit nostalgic about it. 

The collection, in Macy fashion, was filled with trendy pieces for all ages, taste, and lifestyles. They even created a new athletic line where proceeds will go to breast cancer research. The t-shirts for this line were super cute and reminded me a lot of what Nike has been doing with their own woman athletic shirts. 

Lots of different prints could be found in this collection as well, from your typical stripes and florals to more cutesy fun prints like scottish terriers and scissors. One of my favorite lines was the MADE Fashion Week line. It played to the young woman, someone who might be in there 20s, working but still wants to show her fashionable side.


There were some stand out accessories in this line that are on my must have list for Fall 2013, including the double headed tiger bracelet. These pieces are perfect to take from work to date night. Or even from work week to weekend.



Then of course Macy's is known for their special occasion dressing, especially their teen dresses. I have to admit I'd would wear a couple of these dresses. I absolutely adored the rufflely floral dress with the beaded waist line. It's just the perfect little dress, something I could see myself wearing to my bridal shower. I also loved the lace and turquoise dress. The cream colored lace paired with the turquoise was a match made in heaven. It's a dress that I can see girls wearing to school dances or even to graduation. 

all photos taken by me. to see more of the collection check out my facebook page

Macy's always has something for the whole family. And this collection is nothing short of that! I already started my Macy's Must Have Fall 2013 List-- the eyeglass print sweater, the MADE white sweater with leather detail sleeves, and of course the tiger bracelet are on there for sure. 

What do you thing of Macy's Fall 2013?

Macy's Fall 2013 Preview

April 15, 2013

Sneak Peek: Ann Taylor Fall 2013


Last week I was invited to the Ann Taylor Fall 2013 preview at their studio space. Maybe it's because I'm getting older and looking for functional clothing that can transition between work, play, and even interviews but with each Ann Tayor preview I appreciate their line full of fashionable work wear. Ann Taylor has proven once again that sophistication doesn't have to mean old or boring. The Fall 2013 line was full of fun prints and a darker palette with pops of colors. 

I loved the playfulness of the line, especially in the accessories. The small bow clutch bags that came candy coated and darker hues were one of my favorite pieces. They allow for a pop of color during the fall and winter months. One of my favorite head to toe looks oddly enough for me was an all black assemble with a leather top and pencil skirt. It had a sense of sexiness but with a classy sophistication, the perfect grown up look that you want on a date night. 

all photos taken by me. view more photos of the collection here.


Within this collection, Ann Taylor showed woman that they can feel sophisticated and fashionable with a sense of youthfulness no matter what age they are. The collection also allows the every day woman to feel confident at work without losing their fashionable edge. Work fashion is so important especially for woman, and for woman that are looking to get ahead in their field. What you chose to wear at work says a lot about you and your confidence. Let your confidence shine with fashionable work wear.

What do you think of this collection?

Sneak Peek: Ann Taylor Fall 2013

April 3, 2013

Dana-Maxx Fall 2013

A couple of weeks ago I was invited to the lovely Dana-Maxx studio to preview the Fall 2013 collection. Her inspiration was taken from famed artist Georgia O'Keefe, but mainly focused on O'Keefe's New Mexican art work. The inspiration can really be seen in the beautiful neutral and unique color palette; shades of nude, sunflower, and pumpkin.

With her signature stamp of young sophistication Dana was also able to create an ease to this collection. It's ready to wear at it's finest. There are plenty of pieces to mix and match, to go from day to night, work to weekend. A few of my favorite pieces were the ones that can transition within your closet like the soft pull over sweater with leather and zipper detail.


I also loved the mix of ultra sexy cropped tops, and feminine sophistication with capes and matching suits.  Her collection is really the epitome of  a woman's closet. The days that we feel like dressing up, dressing down, looking classic, but always looking chic is in this collection.


I always love stopping by the Dana-Maxx studio, not only because I know the clothes will be beautiful but also because of Dana. She is such a sweet and out going person, I truly enjoy our chats since it's not only just focused on fashion or the clothes itself. It's like seeing an old friend and catching up. I love finding connections like this.

What do you think of this collection?


Dana-Maxx Fall 2013

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