activist eyewear
January 21, 2012
Activist Eyewear X Alfred Julius
Back in December I was invited to go to an event by Activist Eyewear for their launch of their collaboration project with Alfred Julius....bowties + sunglasses who could pass up on that....WELL unfortunately work has been crazy busy for me and I spend most nights in the office on the weekdays then outside so I had to miss the launch party. Thankfully the Creative Director at Activist Eyewear, Mark Craig, shot me over the lookbook to share with you guys! Just hold on to your seats ladies and gentlemen because ladies I'm sure you are going to want your man in these shades and bowties and guys prepare to shell out some cash.
The whole idea behind this collaboration is fantastic to me. I love that it's branding a name that has just launched, Alfred Julius, with an eyewear company that looks at the bigger picture. Activist Eyewear isn't only just about making sunglasses but are about making sunglasses fit for you. They have crafted form fitting technology which they call Split Fit (so that you don't feel the weight of your sunglasses just on your ears or the bone behind your ear) and they also custom design nose pads (each frame has a different type of padding for the right amount of softness and grip). They also take in consideration of your glasses being well kept. Their case is made of waxed canvas and "with a double-snap closure and a neoprene gasket to seal out dirt..." (activisteyewear.com) and their microfiber handkerchiefs are not only meant for keeping your glasses clean but also your pockets colorful and bright. Now with this collaboration your neck can get in on the fun with a funky bow tie.
I'll be honest I'm in TOTAL love with this man in the lookbook. If I saw him sitting across from me on the train I would def. stare at him...because I'm a creeper like that and I love well dressed people....I'm also in love with the Walkabout frames (second picture on the right)! The lens are out of this world. It's a nice twist on your usual aviators.
So where can you buy this combo: ActivistEyewear.com or if you live in New York the Tina Catherine Eyewear and Optical Boutique.
What do you guys think of the combo?
The whole idea behind this collaboration is fantastic to me. I love that it's branding a name that has just launched, Alfred Julius, with an eyewear company that looks at the bigger picture. Activist Eyewear isn't only just about making sunglasses but are about making sunglasses fit for you. They have crafted form fitting technology which they call Split Fit (so that you don't feel the weight of your sunglasses just on your ears or the bone behind your ear) and they also custom design nose pads (each frame has a different type of padding for the right amount of softness and grip). They also take in consideration of your glasses being well kept. Their case is made of waxed canvas and "with a double-snap closure and a neoprene gasket to seal out dirt..." (activisteyewear.com) and their microfiber handkerchiefs are not only meant for keeping your glasses clean but also your pockets colorful and bright. Now with this collaboration your neck can get in on the fun with a funky bow tie.
I'll be honest I'm in TOTAL love with this man in the lookbook. If I saw him sitting across from me on the train I would def. stare at him...because I'm a creeper like that and I love well dressed people....I'm also in love with the Walkabout frames (second picture on the right)! The lens are out of this world. It's a nice twist on your usual aviators.
So where can you buy this combo: ActivistEyewear.com or if you live in New York the Tina Catherine Eyewear and Optical Boutique.
What do you guys think of the combo?
Now I leave you with a video from the event.
December 19, 2010
"I WEAR MY SUNGLASSES AT NIGHT" FashionIndie Mixtape Listening Party
photo from www.Thursday night I was invited to the "I WEAR MY SUNGLASSES AT NIGHT" FashionIndie Mixtape Listening Party by lookbooks.com and fashionindie.com. The event was a launch party for fashionindie.com's 60 minute mix tape. Their mix tape is a great blend of music that will get you pumped up for the weekend at work or even something to dance to while getting dressed. You can listen to this mixtape right on their homepage. Also, the night was to endorse Jinna from Grease & Glamour and Sunglass Hut Full Time Fabulous Finalist (you can read her full time fabulous blog here).
Jinna From Sunglass Hut Full Time Fabulous FinalistFashionindie.com and Lookbooks.com put around some knock off sunglasses around their studio space along with props. We were all asked to have fun and wear some of the props which of course I took full advantage of.
I saw these red knock off Ray Bans that were missing the lens and I knew they were mine.
above photos from www.I pretty much wore those sunglasses all night. Love love love them.
Jinna brought in some of her own sunglasses and the sunglasses that the Sunglass Hut sent her. It was fun to try on more expensive sunglasses mixed in with some knock of brands.
They even had an up and coming eye wear brand there called Activist Eyewear. These sunglass are 100% innovative, based out of Brooklyn, and have everything I dotted and every T crossed. This company really thinks about the costumer and tries to give the costumer a real costume feel. With each sun glass you buy you get a case that has an inside pocket for accessories, a lens cleaning cloth which is "tailored as a classic gentleman's pocket square..." (Activist Eye Wear cataloger), lanyard so that you can hang your glasses around your neck, and the box your sunglasses come in are hand stamped with the number of your sunglasses! If that's not costume enough for you they created a form fit which they call "Split Fit." According to their website the Split Fit is "...an unorthodox system that distributes the forces over a much greater area of the head, so the pressure is never concentrated at any one point. With a core of either stainless steel or Beta-titanium and an exterior sheath of rubber, Split-Fit™ is sculpted to perfectly balance strength, flexibility and weight, guaranteeing your Activist sunglasses will always be incredibly comfortable and secure."
These sunglasse feel unlike anything else. They are super fly and super comfortable. Of course these sunglasses come at an expensive price of $450 but are worth every penny. Check them out at ActivitEyewear.com.
This was a such a fun night. Who doesn't love playing with sunglasses, listening to great music, and chatting with other people that share your same passion?
Thank you to fashioindie.com and lookbooks.com for inviting me to this wonderful event!
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